INSIGHT's Philosophy

Project Philosophy: All projects, regardless of size and prominence, are equally important to our firm. We bring years of architectural experience to each project. INSIGHT realizes each project is unique and will require creative solutions. We believe in the need to understand our clients' experiences. The combination of our resources and experiences are critical factors to the success of each project.

Design Philosophy: Design excellence is achieved through blending well-functioning facilities with an appropriate image. Often the best design solutions are simple in nature. There is a difference between complicated and complexity. Energy conscientiousness, maintenance, initial cost, aesthetics, and function are complex issues that can result in clean and simple design solutions.

Sustainable Design: At INSIGHT, we always consider the environment during the design process, which is why we joined the U.S. Green Building Council. This is a national nonprofit organization composed of leaders from every sector of the building industry whose goal is to promote buildings that are environmentally responsible, profitable, and healthy places to live and work. Dana Kauffman is a LEED accredited professional, and works on projects requiring quantitative sustainable analysis for LEED certification. To find out more about the U.S. Green Building Council, please click here.